Homeowners insurance leads often carry higher intent than general shoppers because the prospect has a specific trigger: a purchase, a renewal increase or a coverage change.
Common intent triggers
- New home purchase or refinance
- Renewal premium increase
- Policy non-renewal
- Moving to a new state
Cross-sell opportunity
A homeowners prospect is also an auto, umbrella and life insurance prospect. Agents who ask about bundling often raise lifetime value per client.
What data to expect
Property address, year built, roof age, current carrier and coverage preferences make a lead far easier to quote. Ask your vendor which fields are mandatory.
Pricing
Our indicative range for homeowners insurance leads is $28 – $76 per lead from shared to exclusive, depending on state, age and filters.
Process tips
- Call within minutes and verify the property details.
- Quote at least two options.
- Offer a bundle review.
- Follow up before the policy start date.
Visit our homeowners insurance leads page or get an instant estimate.
Frequently asked questions
Do homeowners leads convert better than auto leads?
It depends on your team and territory. Homeowners prospects often have a clear trigger, which can help intent, but track your own numbers.
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Order leads ↗General educational information, not legal, financial or compliance advice. Prices shown are indicative ranges; final rates are confirmed in writing.
